Build a Magnetic Brand That Actually Grows
Branding School is a free, 6-part strategic framework that helps you clarify your brand, attract better clients, and create content that converts.
What is Branding School?
A free, self-paced tool designed to help business owners and teams get clear on five essential branding questions:
1. WHO ARE WE?
Seeing teams align is an energy boost that builds resilience and grit.
2. WHO DO WE SERVE?
Clarity on this question helps focus attention and saves a lot of time and money.
3. WHERE DO WE PLAY?
Positioning is key.
4. HOW DO WE WIN?
Linking your brand and business strategies is the answer.
5. HOW DO WE GROW?
Engineer word-of-mouth into your operations.
This is the digital version of our Face-To-Face Branding Workshops, designed to align teams, eliminate clutter, and focus your brand on growth.
By the time you complete the final exercise (#6), you’ll walk away with sharp messaging, encapsulated in your own Brand Book. This Brand Book can be easily shared internally or externally with anyone involved in your brand’s touchpoints — including HR, Design, UX, Strategy, and Events — to anyone. It also ensures consistency in your AI prompts, helping you convert faster, generate better content ideas, and follow a clear roadmap for standing out — not blending in.
Who It’s For?
Perfect for you if:
You know your business is great, but your brand doesn’t show it yet
Your content feels inconsistent, vague, or hard to scale
You want to position yourself as a category leader, not just another provider
HOW IT WORKS
6 EXERCISES IN TOTAL
No logins required. Signing up will immediately send you the first exercise. For five consecutive days, you'll receive one link per day — just five emails in total. If you don’t want to wait, you’ll have the option to jump ahead by using the link in each email. Just click the survey link to move on to the next exercise. Each one takes between 5 and 15 minutes to complete.
It’s worth it — give your brain a workout and really dig in!
Take your time with each exercise. Think deeply about your answers. Rushing through will only rob you of the real value.